D2C Startup

Gotham Goods

Launched a custom ecommerce site with tracking and lifecycle marketing from day one.

Challenge

A new brand needed a custom build, analytics, and a go-to-market plan to drive early growth.

Solution

Managed the agency build, implemented tagging and analytics, and built Klaviyo email programs.

Outcomes
  • Custom-coded site launch
  • Full tagging and tracking implementation
  • Email marketing program built from scratch
Testimonial

GLF was part of our team. The work they did was an integral part of getting us to where we are today.

Joanne Wilson, Founder @ Gotham NYC

What I delivered

  • Custom-coded ecommerce site build.
  • GA4 + GTM tagging and tracking setup.
  • Klaviyo email marketing and automation.